THE RING
“The Bible of Boxing”


London Publishing Co. 
PROFESSIONAL BOXING GROUP


London Publishing Co. 
PROFESSIONAL BOXING GROUP

London Publishing Co. is the largest publisher of boxing magazines in the world. In fact, nearly 85 percent of the boxing magazines in publication are London titles! The line includes the most established and respected titles in the field, including THE RING, KO, WORLD BOXING, and BOXING 2006.

The legendary Nat Fleischer founded our flagship title, The Ring, in 1922. Avidly read by fans and industry insiders alike, “The Bible Of Boxing” provides an ideal editorial environment in which to place your advertising message.

The London Publishing boxing titles offer advertisers a unique opportunity to target a very specific, highly desirable demographic: males, ages 20-40. In fact, our reader surveys indicate that 97 percent of THE RING’s readers are male, with 39 percent falling into the 20-40 age group. Furthermore, 58 percent of THE RING’s readers are between the ages of 20 and 50.

Advertisers benefit from the fact that 60 percent of our boxing magazines are purchased on the newsstand, as it is well-know within the advertising community that people are more likely to read an entire issue, cover-to-cover, that is bought on a single-copy basis.

Advertisers can also enjoy the pricing benefit and exposure of London’s Professional Boxing Group, which enables ads to run in THE RING, KO, WORLD BOXING, and BOXING 2005. Our research shows that 60 percent of readers buy more than one boxing magazine a month. (And don’t forget: 85 percent of all boxing magazines produced are London Publishing titles!)

Each issue of our flagship title, THE RING, is jam-packed with the latest boxing reports and analyses on the “Sweet Science.” THE RING combines the best in up-to-the-minute coverage of today's boxing action with warm remembrances of yesteryear. The result is a publication that bridges the generations and keeps THE RING the undisputed champion of boxing magazines.

The world-renowned editorial staff of THE RING is recognized as one of the foremost authorities on boxing, both nationally and internationally. THE RING “Ratings” have become the standard of the boxing world, and are noted regularly during ESPN and HBO boxing broadcasts. Over the past few years, THE RING has spearheaded a drive to eliminate the confusion caused by split world titles and has formulated stringent criteria by which only deserving fighters are afforded the status of World Champion. As a testament to the impact of THE RING, several fighters have opted to relinquish their “alphabet title” and fight for the prestigious RING title belt instead.

Advertisers can choose THE RING as well. Just click on the link below.

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“The Ring,” “The Bible of Boxing,” “KO Magazine,” and “World Boxing” are registered trademarks of London Publishing Co.